On Thursday evening, as rumors swirled concerning a shooting at Brown University, the network's Kaitlan Collins posted on social media, highlighting the uncertainty and pointing viewers to her network’s 9pm newscast.
While CNN is certainly not a flawless news source, her statement rang true to many. It stands as one of the organizations where one can locate grounded and largely trustworthy reporting – particularly during fast-moving events like the one taking place near a New Hampshire storage facility.
A Precarious State Amid a High-Stakes Tug-of-War
But the news network, now middle-aged, finds itself in a vulnerable position as two massive media empires vie for ownership of its parent company, Warner Bros Discovery.
Whatever the outcome, the destiny of CNN has turned into a high-risk game of business acquisition, not as a question of what serves the news-consuming public.
“This represents another instance of the fundamental flaws with roots in decades of regulatory actions,” said Victor Pickard, writer of “Democracy Without Journalism?” and a media policy professor at the Penn.
The speculation about who will own Warner Bros Discovery – could it be Netflix or Paramount Skydance? – fails to grasp a broader point.
“It is often framed as a business story with powerful individuals as the protagonists, but there is hardly any discussion of the common good,” Pickard explained.
The Additional Layer: The Former President
This situation is complicated by Donald Trump’s longstanding stance about a network he has consistently labeled as perhaps his primary “fake news” antagonist.
Remember the shouts of “CNN sucks!” at the president’s rallies, his administration's retaliatory revocation of reporter Jim Acosta’s press credentials, or his sparring with Collins in press briefings.
Trump now asserts that CNN needs new ownership. You can read that as ownership that will insulate him from journalistic oversight. That is part of why he appears to support Paramount Skydance, which has made a hostile bid.
Trump has reason to favor that suitor more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently placed the conservative Bari Weiss, known for her “anti-woke” beliefs, as the editor-in-chief of that storied news network.
A Future of Continued Instability
Notably, if Netflix wins, CNN and other cable outlets would first be spun off into a independent unit. That would be a welcome development to many at the network, but it’s far from a guarantee of stability. That arrangement could pave the way for CNN for a future sale. It never ends.
In the view of Timothy Wu, much of this is against the law, anyway. The well-known analyst of big tech’s dominance wrote recently that competition laws should block both deals.
“Each proposed deal would be harmful to the country, and both should be challenged by regulators,” Wu recently wrote.
The Core Challenge and a Path Forward
No matter the outcome with this particular battle, the underlying crisis persists.
“What we have now is a highly anti-democratic system, but we ought not succumb to the belief that change is impossible,” Pickard said. Policy decisions – originating in the 1930s and 1940s – helped to build this overly commercial monster, and revised policy decisions can address it.
Will that happen in an era where the Federal Communications Commission chair won’t even affirm that the agency is independent? Overhaul is a distant prospect now, but that is not to say it will never happen.
Policies that bolster independent news organizations, reinforce local journalism, finance public media, and prevent the accumulation of media power in a handful of hands are achievable – they are essential for a robust democracy.
Regarding media ownership, larger is not superior. And news organizations including CNN must not be tools in the most recent acquisition battle.